Privacy Policy

1. Introduction

Welcome to Freya.

Your privacy matters to us. Freya is a digital wellbeing platform created to support early emotional development in children while supporting emotional regulation and reducing psychological load in mothers. Respect for personal data is a fundamental part of this mission.

This Privacy Policy explains how Freya (“we”, “our”, or “us”) collects, uses, and protects information when you visit our website or interact with our services.

We collect only what we need, use it responsibly, and never sell personal data.

2. Information We Collect
Information you provide to us

You may choose to provide personal information when you:

subscribe to updates or communications

This information may include:

name

email address

any information you choose to share in messages or forms

Information collected automatically

When you visit our website, we may automatically collect limited technical information, such as:

device type and browser

operating system

approximate location (country or region)

pages viewed and time spent on the site

This information is collected in an anonymized or aggregated form and is used only to understand how our website is used and how it can be improved.

3. How We Use Information

We use personal information to:

respond to your messages or requests

manage early access or waiting lists

send updates about Freya, if you have opted in

improve the clarity, safety, and functionality of our website and services

We do not use personal data for targeted advertising, profiling, or behavioral marketing.

4. Cookies and Analytics

Freya uses minimal cookies or privacy-friendly analytics tools to understand general website performance.

These tools help us answer questions such as:

which pages are most visited

how users navigate the site

whether the site works well on different devices

You can manage or disable cookies through your browser settings at any time.

5. How We Share Information

We do not sell or rent personal data.

We may share limited information with trusted service providers only when necessary to operate our website or communications (for example, website hosting or email services). These providers are required to protect your data and use it only for agreed purposes.

We may also disclose information if required by law or to protect our legal rights.

6. Data Security

We take reasonable technical and organizational measures to protect personal data from loss, misuse, unauthorized access, or disclosure.

No system can guarantee complete security, but Freya is designed to minimize data collection and reduce exposure wherever possible.

7. Your Choices and Rights

Depending on your location, you may have the right to:

access the personal data we hold about you

request correction or deletion of your data

withdraw consent for communications

object to certain data uses

You can exercise these rights by contacting us using the details below.

8. Children’s Privacy

Freya’s website is intended for adults.

We do not knowingly collect personal data from children through the website. When the Freya app launches, child-related data protection will be governed by a dedicated policy designed specifically for child safety and parental consent.

9. International Users

If you access Freya from outside the country where we operate, your information may be processed in that country. We take steps to ensure appropriate safeguards are in place in accordance with applicable data protection laws.

10. Changes to This Policy

We may update this Privacy Policy as Freya evolves.

When we make changes, we will update the effective date at the top of this page. We encourage you to review this policy periodically.